Just when you thought you'd heard it all, some weirdo in marketing comes up with a nutty idea that a bigwig CEO decides to run with. Take, for instance, Coldstone's new product, an ice cream concoction that somehow melts into such thick ice cream soup they're calling it pudding. Apparently, it's part of a collaboration between Coldstone and JELL-O, which I don't even want to know what kinds of chemicals would make that possible, and I can't say I'm interested in trying it, but it's just strange enough to post over here. But perhaps I'm being closed-minded. Sometimes these things end up being much better than they sound! Thoughts, anyone?
[via Metromix]
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